Discover the Art of the Plate in Carmel-by-the-Sea
Carmel-by-the-Sea Culinary Week is a celebration of the village’s exceptional food and wine scene, bringing together acclaimed chefs, local restaurants, and world-class vintners. Through curated tastings, special menus, and immersive events, the week showcases the flavors, creativity, and coastal charm that define Carmel-by-the-Sea.
Custom Logo Design
I created a distinctive primary event logo that captures the culinary spirit of Carmel-by-the-Sea through. The logo balances elegance and whimsy, and a unique mark that reference the villages’s artistic heritage, coastal setting, and culinary culture. Designed to work seamlessly across digital, print, signage, and environmental applications, the logo serves as a cohesive visual anchor for the week-long celebration. In addition to the main Carmel Culinary Week logo, I developed five supporting logos for village-wide events, each with its own personality while remaining visually connected to the overarching brand system.
Social Media Strategy & Custom Content Creation
In addition to creating the brand identity and designing all marketing components, I led the social media strategy and content creation to amplify the event across digital channels and drive engagement with both locals and visitors. The result was a consistent, compelling digital presence that brought the week’s culinary experiences to life, increased visibility for participating businesses, and strengthened community engagement throughout the village.